Technical Syllabus 2026
Introduction to Digital Marketing
NEXT BATCH
MAR 01
Course Description
Introduction to Digital Marketing course helps students understand how businesses promote products and services online using various digital platforms.
Quick Logistics
12 Weeks Duration
Live Online Sessions
Professional Certificate
Technical Curriculum
UNIT 1
Basics
- What is Digital Marketing
- Types of Digital Marketing
- Marketing Channels
UNIT 2
Online Presence
- Website Basics
- Social Media Platforms
UNIT 3
Content Basics
- Content Strategy
- Audience Targeting
UNIT 4
Marketing Tools
- Overview of Tools
- Campaign Basics
UNIT 5
Mini Project
- Create a Simple Marketing Campaign